Lane Bryant

Challenge: Lane Bryant's branding strategy has been to consistently display their logo in a crisp, geometric format. Big Apple Visual Group was asked to create a number of unique storefront signage components to reinforce this approach.

Solution: The Big Apple Visual Group signage consulting team recommended using exterior-grade fabric stretched around a fabricated aluminum structure in two opposing layers of red and white. The program also included a bold, red, aluminum blade sign with raised painted acrylic letters.

 

• Louis Vuitton
• Fendi
• Sheffield 57
• Domenico Vacca
• HSBC
• Top of the Rock
• Oscar De La Renta
• Lane Bryant
• 101 Warren Street
• Rice to Riches
• Vital Dent
• Barney's COOP
• Ann Taylor LOFT